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Get feedback on the HeyFiets
The 5 panelists filled in a 2-minute survey about the website of HeyFiets before the start of the conversation.
Samuel used the 5hellos session guide to dive deeper into the answers of the survey.
A dialogue was created as the 5 panelists shared their own opinions and insights – while being inspired by other ideas which led to innovative insights. Samuel noted: “The most important thing I found out today is that everyone needs a lot more information than we share right now, before they would consider something like HeyFiets.”
Pricing! The biggest obstacle for the teenagers was the still unknown price tag that HeyFiets entails. Next to that, the teenagers were all still quite dependent on their parents and this made it difficult to indicate clearly whether they would consider a subscription. But overall positive reactions. "I love the concept! it's not only nice because you get to school faster but also because you are not soaked with sweat!”
For the young professionals the overall picture was missing. The website now only consisted of general information but the price, the subscription contract, and many other things were nowhere to be found.
Gotten curious about HeyFiets? Take a look on their website heyfiets.com or Twitter @heyfiets.
5hellos is an initiative of Cnote, a customer experience strategy, research and design agency based in Amsterdam.
020 215 7485
info@5hellos.com
John M. Keynesplein 12-46
1066EP Amsterdam
The Netherlands
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